Advertising strategies
- celebrity endorsement
- saturated/bright colours
- font big and bold
- promotions/ student discounts
- eye catching, memorable headline
- alliterations
- double ontondra
- serif/sans serif font
- serif font is more modern
- incentives
- intertextual links
- humour
- images/illustrations
- hashtags/trends on social media
- exaggerate stereotypes
- slang
- vernacular
- 'init,you know what i mean, peng'
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